SOUGATA BANERJEE, CHITRA BAGCHI, NANCY MEHTA. AM EMPIRICAL STUDY ON IDENTIFICATION OF CONSUMER PREFERENCES IN FOOTWEAR MARKET THROUGH APPLICATION OF FACTOR, CLUSTER AND CONJOINT ANALYSIS. MI [Internet]. 2020Apr.4 [cited 2024Apr.29];10(2):42-6. Available from: http://journals.smsvaranasi.com/index.php/managementinsight/article/view/450