Management Insight

Does Self-Expression Really Matter? Investigating Gender Perspective in Global Luxury Fashion Purchase

2025-01-04T16:01:27+0530

The fashion industry's business is expanding more than ever with the growing tendency of people towards self-glorification. According to
McKinsey (2020), brands like LVMH, Kering, and Richemont defied market expectations with an extreme surge in sales in the second
quarter of 2021. Luxury fashion brands enable individuals to express their personality traits in society. Through their symbolic appeals,
these brands attempt to resonate with consumers' feelings. Self-expressive products reflect the essence of consumer personality. The
expectations of both men and women vary considerably with the symbolic appeals of the brands. The present study evaluates the
perceived significance of self-expression through luxury fashion brands in male and female consumers. A cross-sectional survey of 217
university students using the top ten global luxury brands, including Louis Vuitton, Chanel, Hermes, Gucci, Rolex, Cartier, Dior, SaintLaurent / Yves Saint Laurent, Burberry, Prada from Northern India was conducted. An independent sample Z test was used to analyse the
perceived significance of self-expression in both genders. Results indicate that males consider ‘the inner self’, ‘social role’, ‘social
perception’, and ‘personal connection’ as essential dimensions of self-expression. At the same time, females value the dimensions of
‘personality’, ‘social status’, ‘social image’, and ‘inner self’in global luxury fashion purchases, and overall perceived significance is the
same for both genders. Marketers can utilise the study's findings while designing symbolic attributes of luxury fashion products.

Exploring Generative AI as a Catalyst for Sustainability: Strategies for Waste and Energy Reduction

2025-01-04T16:02:11+0530

The study explores the potential of generative AI as a transformative tool for advancing sustainability, focusing on waste and energy
reduction strategies. Generative AI technologies offer innovative solutions for optimizing resource use, minimizing material waste, and
improving energy efficiency across various industries. By leveraging AI for predictive analytics, process automation, and real-time
decision-making, businesses can significantly reduce their environmental impact. However, the integration of AI into sustainability
efforts also raises important policy considerations, particularly regarding energy consumption during AI model development and
deployment. The study aims to provide a comprehensive analysis of the opportunities and challenges associated with using generative AI
to drive sustainable practices, offering strategic recommendations for policymakers and organizations alike. Generative AI can model
complex systems, simulate environmental impacts, and optimize production processes, leading to reduced material waste, lower energy
consumption, and more efficient resource allocation. Industries such as manufacturing, energy, and logistics stand to benefit immensely
from AI-driven innovations, which can refine processes, predict maintenance needs, and optimize supply chains. Nevertheless, the
widespread implementation of generative AI comes with challenges, especially the high energy demands of AI training models, which
could offset some sustainability gains. As a result, the paper underscores the need for balanced policy frameworks that encourage AI
adoption while promoting sustainable AI development practices, such as the use of energy-efficient hardware and renewable energy
sources. The study also highlights the potential for generative AI to influence global sustainability targets, driving a shift towards greener,
smarter technologies and providing a pathway for industries to achieve net-zero emissions.

The Impact of Startups on Economic Growth in India: An Assessment of Trends and Challenges

2025-01-04T16:00:26+0530

The ecosystem for startups to launch in India has emerged as a significant factor in the country’s overall economic expansion. Startups have become critical in promoting innovation and widespread acceptance of new technologies, and they have been particularly effective in creating new jobs for the young. Because to their efforts, India is now recognized as a center for innovation and entrepreneurship around the world. This research paper examines the impact of startups on India’s economic growth. It highlights the positive contributions of startups in terms of job creation and innovation across various industries. The paper also identifies key challenges, such as regulatory barriers and access to funding, and evaluates government policies supporting startups. The findings emphasize the importance of startups in driving India’s economic development and the need to address the challenges they face. This study highlights startups’importance to India's growth. Businesses must solve their issues to sustain their growth and innovation for the nation. This study advises academics, politicians, and entrepreneurs on how to maximize startups’economic impact in India.

Privacy Regulations and HR Data Management: Compliance Challenges and Best Practices

2025-01-04T16:02:58+0530

Privacy regulations have become increasingly stringent in recent years, impacting how organizations manage HR data. This research
explores the compliance challenges faced by HR departments in adhering to privacy regulations and identifies best practices for effective
HR data management. Through a comprehensive review of existing literature, case studies, and interviews with HR professionals, this
study aims to provide insights into the complexities of navigating privacy regulations in the corporate HR landscape. Key themes include
the impact of regulations such as GDPR and CCPAon HR data practices, challenges in data collection, storage, and sharing, and strategies
for ensuring compliance while maintaining employee privacy. By addressing these issues, organizations can develop robust HR data
management policies that not only meet regulatory requirements but also foster trust and transparency in their workforce relationships.

Data Analysis and Visualization for the AirBNB User Pathways

2025-01-04T16:03:49+0530

This study examines how AirBNB utilizes user pathway information to enhance customer satisfaction. AirBNB, a quickly growing online
platform for housing, prioritizes user satisfaction by constantly enhancing its interface and features. This method heavily depends on
analyzing data. By analyzing user paths, AirBNB gains insights into user behavior and preferences. This information is used to improve
search recommendations, make booking smoother, and identify areas needing enhancement. In conclusion, AirBNB aims to provide a
smooth and satisfying customer experience through their data-driven strategy.

Exploring the Influence of Flow Experience on Entrepreneurial Success: Enhancing Creativity, Productivity, and Fulfillment

2025-01-07T16:35:03+0530

The influence of flow experiences on creativity, productivity, and personal fulfillment are the main areas of focus for this study, which
investigates their relationship to entrepreneurial success. Based on contemporary research in entrepreneurship and Csikszentmihalyi's
theory of flow, this study takes a qualitative approach using secondary data gathered from a review of relevant literature. According to the
research, entrepreneurs that experience flow often report increased levels of creativity, more effective decision-making, and greater levels
of satisfaction with their entrepreneurial journey. The study has useful implications for entrepreneurs looking to harness flow for longterm success and adds to the expanding corpus of research on positive psychological states in business. Entrepreneurs can achieve greater
levels of creativity, productivity, and well-being by strengthening their flow, which will ultimately lead to long-term business success.

A Study of India with Select Countries on Socio Economic Factors and Formal Credit

2025-01-04T16:05:47+0530

The economic development of a country is positively associated with economic well being of its people. The banking sector of all the
nations is endeavoring to relax lending norms so that people resort to formal credit instead of informal credit. Further, efforts are being
made to ensure that banking system is able to meet the financial needs of different sections of the society by providing timely and
affordable credit. The present study is an attempt to explore whether all the socio economic groups of the society (female, male, income
poorest, income richest, young adults, older adults, population with primary education or less, population with secondary education or
more, rural population, in labour force and out of labour force population) resort to formal credit in the same way. Further, the study makes
a comparative study to extract whether Indian banking sector performance in terms of formal credit on the basis of socio economic factors
is at par with selected countries or not. The study uses independent T test to make pair wise comparison and ANOVA test to compare
performance of Indian banking sector with selected countries. The study reveals that being male, rich, older adult, possessing secondary
education or being in labor force significantly impact borrowings from a financial institution or using a credit card. The study also
highlights that the countries in comparison to which India is reporting lower average proportion for formal credit on the basis of socio
economic factors are either upper middle income countries or high income countries.

Case-Study: Unethical Practices leads Un-Natural Death of Handicraft Products

2025-01-04T16:06:09+0530

The given case study discusses about the burning issues of the handicraft sector. As we know that the handicraft was a key sector in ancient
time regarding employment generation, foreign exchanges, and expertise in unique crafts. The case study highlighted some fiery issues of
handicraft sector which created hurdles against growth and development of sector.

An empirical study of Consumer’s perceptions towards Corporate Social Responsibility: A Case Study of Tata Consumer Products Limited

2025-01-04T16:06:35+0530

Today, corporate social responsibility is a vital part of corporate strategy in companies due to government regulations and social
awareness. According to the rule of CSR, every eligible company has to make policies for social development. Therefore, Tata Consumer
products ltd. considers the CSR policy. This research paper studies the perceptions of consumers towards CSR for the company and the
main objective of the research paper is to analysis of the impact of corporate social responsibility on the consumers’ perceptions during
buying products of the company. In this modern world, People are very concerned about the environment, society and the ecosystem.
Therefore Corporate social responsibility has been mentioned under the company act 2013 section 135, schedule VII, In this schedule has
been clearly defined each item related to societal development. The paper focuses on the various factors, which are affected on the
consumers ‘perception. The research paper study is based on primary and secondary data, which reveals the impact of CSR on consumers’
perceptions.