CONSUMER'S PERCEIVED VALUE, ATTITUDE, AND PURCHASE INTENTION OF GREEN PRODUCTS

  • N Mahesh Professor, Dhanraj Baid Jain Institute of Management, Chennai TN
Keywords: Green Products, Purchase Intention, Value, Attitudes

Abstract

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Published
2020-04-07
How to Cite
N Mahesh. (2020). CONSUMER’S PERCEIVED VALUE, ATTITUDE, AND PURCHASE INTENTION OF GREEN PRODUCTS. Management Insight, 9(1), 37-43. Retrieved from http://journals.smsvaranasi.com/index.php/managementinsight/article/view/475
Issue
Vol. 9 No. 1 (2013): Management Insight
Section
Articles