A QUALITATIVE STUDY OF CONSUMER BEHAVIOR ABOUT THE TRADITIONAL MEDICINE IN BHARAT

  • Amit Kumar Pandey Associate Professor & HOD Business Studies, Satyam Group College, Ghaziabad-UP
  • D.K. Tripathi Director IIMT Meerut UP
Keywords: Consumer, Behavior, Medicine, India

Abstract

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Published
2020-04-08
How to Cite
Amit Kumar Pandey, & D.K. Tripathi. (2020). A QUALITATIVE STUDY OF CONSUMER BEHAVIOR ABOUT THE TRADITIONAL MEDICINE IN BHARAT. Management Insight, 8(1), 98-102. Retrieved from http://journals.smsvaranasi.com/index.php/managementinsight/article/view/493