Bhagwan Singh, Associate Professor & Head of Department, Department of Marketing & Supply Chain Management , School of Business & Management Studies ,Central University of Himachal Pradesh, India
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SMS Journal of Entrepreneurship & Innovation Vol. 2 No. 1 (2015): SMS Journal of Entrepreneurship and Innovation (December) - Articles
Analysis of Eco-labels for Green Washing in North Indian States
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SMS Journal of Entrepreneurship & Innovation Vol. 2 No. 2 (2016): SMS Journal of Entrepreneurship and Innovation (June) - Articles
Green Marketing: A Marketing Framework of 'STP' Towards Eco-Advantage
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