Impact of Covid Storm on Indian Tourism Industry

Abstract

The tourism industry of India is the most rapid rising industry, which drive economic development, and
major source of foreign exchange, increasing employability. It contributes more than 247 billion U.S.
dollars to the Indian GDP in 2019 and was to be double in upcoming years. Diversity of Climate as well as
culture & cuisines, Beauty & adventure of nature, historic past and medical tourism moreover, awareness
and marketing initiatives such as the Incredible India campaign along with e-visa options, attracts
International and domestic tourist, but this COVID storm broke down the chain. This present research study
is an analytical assessment of the COVID storm and its impact on tourism Industry in India. There is a
worthy analysis of what tourism industry was, how it contributes to economy, how it affects the
employment, business and overall economic development of country and what is the current satiation of the
Indian tourism industry. There has been an extraordinary development opportunity of tourism in India due to
the efficient government policies and effective support from all levels. The present study also proposed
some recommendations for speedy recovery and regain of the tourism industry which can be helpful for
revamping economy to achieve the take off again in new normal.