Innovation and Entrepreneurship Leads to Sustainability and Peace

Abstract

We are starting to understand better what it takes to achieve sustainability and peace, down to the underlying
beliefs and behaviours and the incentives that drive people to work toward achieving them. The idea of
"Innovation and Entrepreneurship Leads to Sustainability and Peace" is still largely misunderstood and is
typically portrayed in a pessimistic light as only the absence of violent conflict.
The conventional wisdom holds that we can only successfully nurture and uphold peace and sustainability if
we completely understand the complexity of violence, conflict, and sustainability. Since we are not taught
anything about peace and sustainability at school, we tend to focus our thoughts on violent conflict and
aggressive behaviour rather than on how to end these potentially disastrous behaviour patterns (Coleman,
2012). According to this point of view, a conflict management method known as precluding is implemented
to cope with the destructive dynamics of disagreements after they have come into existence. Typically, this
is accomplished through a series of speedy, externally-motivated fixes. Eventually, that leads to
sustainability at the core of the approach.
In order to address the current lack of peace and sustainability in the world, the purpose of this research is to
evaluate the concept of prevention from the point of view of conflict resolution rather than conflict
avoidance based on innovation and entrepreneurship. The ultimate objective is to reach the end of an
agreement over the nature of the actions that need to be taken globally to preserve peace and sustainability.
And avoid violence successfully for the prosperity of one and all across the globe, considering The phrase
"Vasudhaiva Kutumbakam" means "World is one Family" from Maha Upanishad (Brown, B. 1922) fits the
modern global corporate culture.