Women Entrepreneurship:-Problems, Prospects & Opportunities

  • Dr. Pavnesh Kumar, Assisatnt Professor Department of Business Management, Indira Gandhi National Tribal University, Amarkantak (MO)
Keywords: Women Entrepreneurship, Probems, Opportunities

Abstract

Since ages India has been men-dominated country. But, time is changing now. Women in India have
outraged the fact that since hundreds of years they had been following the orders of men. They now know
their rights and duties and with the spreading awareness amongst the women they are now no less then the
men. They are walking with men at the same pace in each and every eld. Following this latest trend, women
are no less and backward any more. Many women have established their own economy i.e., entrepreneurial
empire and are now ruling their world as they wished to. The hidden entrepreneurial potentials of women
have gradually been changing with the growing sensitivity to the role and economic status in the society.
Skill, knowledge and adaptability in business are the main reasons for women to emerge into business
ventures. “Women Entrepreneur" is a person who accepts challenging role to meet her personal needs and
become economically independent. A strong desire to do something positive is an inbuilt quality of
entrepreneurial women, who is capable of contributing values in both family and social life. This is great
news. But, a part of women in some parts of the country still do not know their power. They don't know that
they can break the domination over men and move on, walk on and ght for their freedom. They can live like
princess in their own Disney world.

Published
2024-04-09