Spiritual Hr Practices And Organizational Effectiveness For Hospitality Industry Entrepreneurs- A Case Of Oberoi Hotels

  • Veenu Arora, Research scholar MEWAR UNIVERSITY GANGRAR CHHITTOGARH (RAJASTHAN)
Keywords: Spirituality, Hr Practices, Organizational Effectiveness, Hospitality Industry, Entrepreneurs

Abstract

The purpose of this paper is to review and explore how spirituality enhances employees' performances and
organizational effectiveness. The Oberoi Group, India's leading chain of 5 star and luxury hotels and resorts,
has been ranked 13th among India's Top 100 Companies to Work for and year 2nd in the Hospitality Industry
for the 2013 according to the “India's Best Companies To Work For” .
Global Investments in hospitality Sector has shown an increasing trends overlast few years. Asia is Viewed
as Top Global Prospect for Hospitality Investment. According to the latest Tourism Satellite Accounting
(TSA) research, released by the World Travel and Tourism Council (WTTC), the demand for travel and
tourism in India is expected to grow by 8.2 % by 2019. As a result, the hotel business is going through major
changes in the country, which with the entry of many international chains has led to a severe competitive
era.
The challenging factor in the hotel industry is to engage a diverse group of employees through specific
initiatives and participative efforts constantly . The Oberoi Group has based its HR practices on its core
values of spirituality, which it refers to as its Dharma. This article will revolve around the Dharma-based
people practices that the Oberoi Group uses to nurture and retain its talented workforce. The core values
which were translated by the founding chairman are applied to all aspects of the Group's business. These
practices act as guide for every decision taken by the organization . These core values in all hotels in every
locations are the pillars of guidance. It has established its own customer satisfaction standard in India and
abroad.

Published
2024-05-28