A Study on Opportunities for Augmented Reality in Future Business Models

Abstract

Augmented reality is actually an improved adaptation of reality where live immediate or aberrant perspectives of physical genuine
situations are increased with superimposed PC produced pictures over a client's perspective of this present reality, along the sidelines
upgrading one's present impression of reality.
In Coimbatore total of 425,115 laborers, containing 1,539 cultivators, 2,908 essential cultivating specialists, 11,789 in household
business ventures, 531 insignificant cultivators, and 20,877 other peripheral pros in Coimbatore. As a result of the research. Most  
people are known about augmented reality. They are aware of this technology in Coimbatore. From 150 samples, 97 majorities of people
experienced augmented reality before. So, the market is vast and whoever used it they are interested. It can be considered as a sign of hope.
People liked it. 61.3 % of people liked it a lot and others actually didn't dislike it. So, it is also a good sign. Job holder’s people and students
are highly involved in the application of augmented reality. They are mostly university-going students and highly proactive in technology.