Effect of Shopping Orientation on Attitude Towards Online Shopping- A Multiple Regression Approach

  • Sreya R. Senior Research Fellow- UGC
  • P. T. Raveendran Professor DOMS Kannur University Kerala
DOI: https://doi.org/10.21844/mijia.12.02.6
Keywords: Shopping Orientation, Attitude, Online Shopping, Shopping Motivation

Abstract

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Published
2020-12-24
How to Cite
Sreya R., & P. T. Raveendran. (2020). Effect of Shopping Orientation on Attitude Towards Online Shopping- A Multiple Regression Approach. Management Insight, 12(2), 51-57. https://doi.org/10.21844/mijia.12.02.6
Issue
Vol. 12 No. 2 (2016): Management Insight
Section
Articles