Responsibility Rewarded: A Literary Examination of Corporate Social Responsibility and Business Performance

  • Ranjeet Singh, Kartikeya Singh, Veeresh Tripathi, Thakur Digvijay Singh Research Scholar, Department of Business Economics, VBS Purvanchal University, Jaunpur, Assistant Professor, School of Management Sciences, Varanasi
Keywords: Corporate Social Responsibility (CSR), Business Performance, Financial Outcomes, Stakeholder Value, Organizational Reputation

Abstract

Corporate Social Responsibility (CSR) has become a crucial aspect of contemporary business operations, with increasing attention
directed towards its impact on business performance. This paper explores the intricate relationship between CSR and financial outcomes,
reputation, and employee engagement. Drawing from an extensive literature review, the study delves into various theoretical
frameworks, including philanthropic, social web, public relations, and strategic models of CSR. It investigates the diverse dimensions of
CSR, ranging from charitable donations to environmentally friendly policies, and examines its significance in enhancing stakeholder
value and long-term profitability. Additionally, the study evaluates the role of stakeholders in shaping CSR initiatives and their
subsequent impact on organizational reputation and financial performance. Critically analyzing the existing literature, the paper
discusses both the positive effects of CSR on business outcomes and the potential criticisms and limitations associated with its
implementation. Ultimately, this research aims to contribute to a deeper understanding of the complex interplay between CSR practices
and business performance, providing insights for businesses seeking to integrate social responsibility into their strategic decision-making
processes.

Published
2024-06-19
How to Cite
Ranjeet Singh, Kartikeya Singh, Veeresh Tripathi, Thakur Digvijay Singh. (2024). Responsibility Rewarded: A Literary Examination of Corporate Social Responsibility and Business Performance. Management Insight, 19(02), 1-16. https://doi.org/10.21844/mijia.19.2.1