Vol. 6 No. 1 (2010): Management Insight

Articles

• IMPACT OF GLOBAL FINANCIAL CRISIS ON INVESTORS’ PSYCHOLOGY: AN ANALYSIS

  R.B. Sharma, Shyam Lal Dev Pandey

  14-24

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• A Study of Factors Affecting Kids’ Preferences regarding Confectionary Products

  Maithili R.P. Singh, Tika Ram

  25-30

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• Potentials, Prospects and Problems of SSI A Case Study

  S. N. Jha, N. K Agrawal

  31-41

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• Business Process Outsourcing –Need of Today (With Reference to Make or Buy Decision)

  Dr. Jaya Tripathi

  42-49

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• Indian Service Sector "A Case study of Banking Sector"

  Dr. Shikha Agrawal

  50-54

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• BRAND AMBASSADORS ENDORSING BRANDS: A CASE STUDY OF TELECOM COMPANIES IN INDIA

  Anchal Singh

  55-60

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• Commercial Banking in India in Post 1990 Period— Paradigm Shifts, Achievements, and Threats

  B. K. Singh

  61-86

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• Analyzing Customer Behavior using Data Mining Techniques: Optimizing Relationships with Customer

  Aditya Kumar Gupta, Chakit Gupta

  92-98

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