Vol. 10 No. 1 (2014): Management Insight

Articles

• IMPACT OF DOMESTIC GOLD PRICES ON INDIAN STOCK MARKET INDICES WITH SPECIAL REFERENCE TO GLOBAL FINANCIAL CRISIS - AN EMPIRICAL STUDY

  P. Hemavathy, S. Gurusamy

  1-8

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• INTEGRATED MARKETING COMMUNICATIONS EFFECT ON MARKET PERFORMANCE OF SELECTED FMCG COMPANIES IN INDIA

  Sandeep Singh

  9-14

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• A STUDY ON THE IMPACT OF ANNOUNCEMENT OF NEW BANKING LICENSE POLICY 2013 ON THE SHARE PRICES OF SELECTED NBFCS

  Sakshi Saxena, Nirmit Rana

  16-26

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• AN EMPIRICAL EVALUATION OF AGRICULTURAL SUPPLY CHAIN IN INDIA WITH SPECIAL REFERENCE TO PUBLIC DISTRIBUTION SYSTEM (PDS) AND CONTRACT FARMING

  Sazzad Parwez

  27-37

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• EMPLOYEES PERSONALITY, POLITICAL SKILLS & IMPACT ON JOB SATISFACTION : A LITERATURE REVIEW & SYNTHESIS

  Akanksha Dubey, Mrinalini Pandey

  38-46

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• UNEARTHING THE EPIDEMIC OF NON-PERFORMING ASSETS: A STUDY OF PUBLIC AND PRIVATE SECTOR BANKS

  Nancy Arora, Nikita Ostwal

  47-52

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• PRICING STRATEGIES IN SERVICES : ISSUES AND INSIGHTS

  Sardar Gugloth, Murali L

  53-57

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• AN ANALYTICAL STUDY ON ICICI AND BANK OF RAJASTHAN MERGER

  Deepa Chavan, Makarand Upadhyaya

  58-62

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• DAY OF THE WEEK RETURNS EFFICIENCY OF THE BSE SENSEX

  A. Shanker Prakash, Sonali Madan

  63-68

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• ACCEPTABILITY OF STAKEHOLDERS AS A MEASURE OF CSR EFFECTIVENESS : A STUDY OF COAL INDUSTRY

  Namrata Pathak, Preshita Neha Tudu, Pramod Pathak

  69-73

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• ORGANISATIONAL CULTURE - A ROOT TO PROSPERITY

  Palima Pandey

  74-80

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• LIFE INSURANCE MARKET: THE RURAL INDIA CONNECT

  Aditya Kumar Gupta

  81-86

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